{"id":4120,"date":"2016-07-22T14:57:40","date_gmt":"2016-07-22T12:57:40","guid":{"rendered":"http:\/\/www.proper.media\/?p=4120"},"modified":"2025-05-20T12:55:00","modified_gmt":"2025-05-20T12:55:00","slug":"vizualnoto-sadarzhanie-v-sotsialnite-mrezhi","status":"publish","type":"post","link":"https:\/\/proper.media\/en\/vizualnoto-sadarzhanie-v-sotsialnite-mrezhi\/","title":{"rendered":"Visual content on social networks"},"content":{"rendered":"<p>Let's face it, the inspiration for this blog post came from the dizzying success of Pokemon GO and the augmented reality the app uses. But today we're not going to focus on augmented reality, but on the visual part of social media and blogging content. There's nothing more engaging to an audience than compelling images, humorous quips or charming colour combinations with a message.<\/p>\n<p>We will present you some of the tips that <strong><a href=\"https:\/\/buffer.com\/\" target=\"_blank\" rel=\"noopener\">Buffer.com<\/a><\/strong> share on the topic.<\/p>\n<p>Visual communication describes the movement of information and ideas that can be read or presented in the form of maps, charts, graphs, videos, photos, models, objects.<\/p>\n<p>The best practices for engaging audiences on Facebook and other social networks always include images and videos - key elements for attracting attention. Graphic images and blog posts, on the other hand, are good ways to get value and provide the best experience from interacting with your content. And if you want to be persuasive, present your arguments in a beautiful visual form, explain something in an easy and accessible way, infographics are the truest allies.<\/p>\n<h2><strong>Here are some of the main benefits of visual content: <\/strong><\/h2>\n<ol>\n<li>Visual information is much easier to remember and in greater quantity<\/li>\n<\/ol>\n<p>This is because the human brain stores 80% of information through the eyes compared to 20% when reading and 10% when listening. And not to be inconsistent with what we have said, we offer you this infographic of the <a href=\"http:\/\/www.slideshare.net\/ethos3\/your-business-needsvisualcontentinfographicbyethos3-30810350\" target=\"_blank\" rel=\"noopener\">Ethos3<\/a>.<\/p>\n<p><a href=\"https:\/\/proper.media\/wp-content\/uploads\/2016\/07\/vizualno-sadarzhanie-1.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-4122 size-full\" src=\"https:\/\/proper.media\/wp-content\/uploads\/2016\/07\/vizualno-sadarzhanie-1.jpg\" alt=\"\u0412\u0438\u0437\u0443\u0430\u043b\u043d\u043e\u0442\u043e \u0441\u044a\u0434\u044a\u0440\u0436\u0430\u043d\u0438\u0435 \u0435 \u043e\u043d\u0430\u0437\u0438 \u0447\u0430\u0441\u0442 \u0432 \u0441\u043e\u0446\u0438\u0430\u043b\u043d\u0438\u0442\u0435 \u043c\u0440\u0435\u0436\u0438, \u043a\u043e\u044f\u0442\u043e \u0430\u043d\u0433\u0430\u0436\u0438\u0440\u0430 \u0430\u0443\u0434\u0438\u0442\u043e\u0440\u0438\u044f\u0442\u0430 \u0438 \u0441\u0435 \u0432\u044a\u0437\u043f\u0440\u0438\u0435\u043c\u0430 \u043c\u043d\u043e\u0433\u043e \u043f\u043e-\u043b\u0435\u0441\u043d\u043e \u043e\u0442 \u0442\u0435\u043a\u0441\u0442\u0430.\" width=\"600\" height=\"4125\" \/><\/a><\/p>\n<ol start=\"2\">\n<li>Our brain loves the visual<\/li>\n<\/ol>\n<p>Content Marketing Agency <strong><a href=\"http:\/\/www.columnfivemedia.com\/\" target=\"_blank\" rel=\"noopener\">Column Five<\/a><\/strong> specializes in creating content for companies, so he has a lot of experience in doing research on the visual part and its impact. They put together an infographic that covers the neuroscience - why, when and how visual content works.<\/p>\n<p><a href=\"https:\/\/proper.media\/wp-content\/uploads\/2016\/07\/vizualno-sadarzhanie-2.png\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-4123 size-full\" src=\"https:\/\/proper.media\/wp-content\/uploads\/2016\/07\/vizualno-sadarzhanie-2.png\" alt=\"\u0412\u0438\u0437\u0443\u0430\u043b\u043d\u043e\u0442\u043e \u0441\u044a\u0434\u044a\u0440\u0436\u0430\u043d\u0438\u0435 \u0435 \u043e\u043d\u0430\u0437\u0438 \u0447\u0430\u0441\u0442 \u0432 \u0441\u043e\u0446\u0438\u0430\u043b\u043d\u0438\u0442\u0435 \u043c\u0440\u0435\u0436\u0438, \u043a\u043e\u044f\u0442\u043e \u0430\u043d\u0433\u0430\u0436\u0438\u0440\u0430 \u0430\u0443\u0434\u0438\u0442\u043e\u0440\u0438\u044f\u0442\u0430 \u0438 \u0441\u0435 \u0432\u044a\u0437\u043f\u0440\u0438\u0435\u043c\u0430 \u043c\u043d\u043e\u0433\u043e \u043f\u043e-\u043b\u0435\u0441\u043d\u043e \u043e\u0442 \u0442\u0435\u043a\u0441\u0442\u0430.\" width=\"972\" height=\"4164\" srcset=\"https:\/\/proper.media\/wp-content\/uploads\/2016\/07\/vizualno-sadarzhanie-2.png 972w, https:\/\/proper.media\/wp-content\/uploads\/2016\/07\/vizualno-sadarzhanie-2-480x2056.png 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) 972px, 100vw\" \/><\/a><\/p>\n<ol start=\"3\">\n<li>Storytelling is much more impactful through images or videos<\/li>\n<\/ol>\n<p>Well-told stories are duly appreciated on social networks. Through visual content, brands can convey their messages most accurately and excitingly. Just imagine what happens on Instagram, where photos rule and how you react to them. You can showcase your products in an unconventional way, convey the emotions of your event, or introduce your audience to a part of your business that would be better explained through an image than a description.<\/p>\n<p>&nbsp;<\/p>\n<p>The topic cannot be exhausted by this alone, because the details surrounding the visual content are considerable. But remember, we need to strive for quality, attractiveness and always coupled with relevant text messages.<\/p>\n<p>&nbsp;<\/p>\n<p>More details you can see <strong><a href=\"https:\/\/blog.bufferapp.com\/infographics-visual-content-marketing\" target=\"_blank\" rel=\"noopener\">HERE<\/a><\/strong>.<\/p>\n<p>And if you need advice, we're here:<\/p>\n<p><a href=\"https:\/\/business.facebook.com\/ProperMediaBG\/?business_id=736258293146496\" target=\"_blank\" rel=\"noopener\">Facebook<\/a>,<a href=\"https:\/\/www.linkedin.com\/company\/proper-media-ltd-?trk=biz-companies-cym\" target=\"_blank\" rel=\"noopener\">\u00a0LinkedIn<\/a>,\u00a0<a href=\"mailto:office@proper.media\">office@proper.media<\/a>.<\/p>\n<p>&nbsp;<\/p>\n<p>Sources: bufferapp.com, ethos3.com, columnfive.com<\/p>\n<p>&nbsp;<\/p>","protected":false},"excerpt":{"rendered":"<p>Let's face it, the inspiration for this blog post came from the dizzying success of Pokemon GO and the augmented reality the app uses. But today we're not going to focus on augmented reality, but on the visual part of social media and blogging content. There's nothing more engaging to an audience than compelling images, humorous quips or charming colour combinations with a message. You [...]<\/p>","protected":false},"author":1,"featured_media":4130,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[17,55,45,63],"tags":[131,132,133,134],"class_list":["post-4120","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-social-marketing","category----facebook","category-45","category-63","tag-131","tag-132","tag-133","tag-134"],"_links":{"self":[{"href":"https:\/\/proper.media\/en\/wp-json\/wp\/v2\/posts\/4120","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/proper.media\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/proper.media\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/proper.media\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/proper.media\/en\/wp-json\/wp\/v2\/comments?post=4120"}],"version-history":[{"count":3,"href":"https:\/\/proper.media\/en\/wp-json\/wp\/v2\/posts\/4120\/revisions"}],"predecessor-version":[{"id":45950,"href":"https:\/\/proper.media\/en\/wp-json\/wp\/v2\/posts\/4120\/revisions\/45950"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/proper.media\/en\/wp-json\/wp\/v2\/media\/4130"}],"wp:attachment":[{"href":"https:\/\/proper.media\/en\/wp-json\/wp\/v2\/media?parent=4120"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/proper.media\/en\/wp-json\/wp\/v2\/categories?post=4120"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/proper.media\/en\/wp-json\/wp\/v2\/tags?post=4120"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}