{"id":46377,"date":"2026-02-20T07:23:48","date_gmt":"2026-02-20T07:23:48","guid":{"rendered":"https:\/\/proper.media\/?p=46377"},"modified":"2026-02-20T07:23:48","modified_gmt":"2026-02-20T07:23:48","slug":"%d1%82%d0%b5%d0%bd%d0%b4%d0%b5%d0%bd%d1%86%d0%b8%d0%b8-%d0%b2-%d0%be%d0%bd%d0%bb%d0%b0%d0%b9%d0%bd-%d0%bf%d0%be%d1%82%d1%80%d0%b5%d0%b1%d0%bb%d0%b5%d0%bd%d0%b8%d0%b5%d1%82%d0%be-%d0%b2-%d0%b1%d1%8a","status":"publish","type":"post","link":"https:\/\/proper.media\/en\/%d1%82%d0%b5%d0%bd%d0%b4%d0%b5%d0%bd%d1%86%d0%b8%d0%b8-%d0%b2-%d0%be%d0%bd%d0%bb%d0%b0%d0%b9%d0%bd-%d0%bf%d0%be%d1%82%d1%80%d0%b5%d0%b1%d0%bb%d0%b5%d0%bd%d0%b8%d0%b5%d1%82%d0%be-%d0%b2-%d0%b1%d1%8a\/","title":{"rendered":"\u0422\u0435\u043d\u0434\u0435\u043d\u0446\u0438\u0438 \u0432 \u043e\u043d\u043b\u0430\u0439\u043d \u043f\u043e\u0442\u0440\u0435\u0431\u043b\u0435\u043d\u0438\u0435\u0442\u043e \u0432 \u0411\u044a\u043b\u0433\u0430\u0440\u0438\u044f: \u041a\u0430\u043a\u0432\u043e \u0441\u0435 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https:\/\/proper.media\/wp-content\/uploads\/2026\/02\/3-1-980x513.png 980w, https:\/\/proper.media\/wp-content\/uploads\/2026\/02\/3-1-480x251.png 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) and (max-width: 980px) 980px, (min-width: 981px) 1200px, 100vw\" \/><\/p>\n<h2><\/h2>\n<h2>\u0410\u043a\u043e \u043f\u0440\u0435\u0434\u0438 \u0441\u043e\u0446\u0438\u0430\u043b\u043d\u0438\u0442\u0435 \u043c\u0440\u0435\u0436\u0438 \u0431\u044f\u0445\u0430 \u043c\u044f\u0441\u0442\u043e \u0441\u0430\u043c\u043e \u0437\u0430 \u0432\u0434\u044a\u0445\u043d\u043e\u0432\u0435\u043d\u0438\u0435, \u0434\u043d\u0435\u0441 \u0442\u0435 \u0441\u0430 \u0434\u0438\u0440\u0435\u043a\u0442\u0435\u043d \u043a\u0430\u043d\u0430\u043b \u0437\u0430 \u043f\u0440\u043e\u0434\u0430\u0436\u0431\u0438. \u0411\u044a\u043b\u0433\u0430\u0440\u0441\u043a\u0438\u044f\u0442 \u043f\u043e\u0442\u0440\u0435\u0431\u0438\u0442\u0435\u043b \u0432\u0441\u0435 \u043f\u043e-\u0447\u0435\u0441\u0442\u043e \u043a\u0443\u043f\u0443\u0432\u0430 \u043f\u0440\u0435\u0437\u00a0<b>Instagram Shop<\/b>\u00a0\u0438\u00a0<b>Facebook Marketplace<\/b>, \u043a\u0430\u0442\u043e \u0441\u0435 \u0434\u043e\u0432\u0435\u0440\u044f\u0432\u0430 \u043d\u0430 \u0430\u0432\u0442\u0435\u043d\u0442\u0438\u0447\u043d\u043e \u0441\u044a\u0434\u044a\u0440\u0436\u0430\u043d\u0438\u0435 \u0438 \u0432\u0438\u0434\u0435\u043e \u0440\u0435\u0432\u044e\u0442\u0430.<\/h2>\n<ul>\n<li>\u00a0\u0412\u0438\u0434\u0435\u043e\u0442\u043e (Reels \u0438 TikTok) \u0435 \u043d\u043e\u0432\u0438\u044f\u0442 \u0441\u0442\u0430\u043d\u0434\u0430\u0440\u0442 \u0437\u0430 \u043f\u0440\u0435\u0434\u0441\u0442\u0430\u0432\u044f\u043d\u0435 \u043d\u0430 \u043f\u0440\u043e\u0434\u0443\u043a\u0442\u0438.<\/li>\n<li>\u00a0\u0410\u043a\u043e \u043f\u0440\u043e\u0434\u0443\u043a\u0442\u044a\u0442 \u0432\u0438 \u043d\u044f\u043c\u0430 \u0432\u0438\u0434\u0435\u043e 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\u043a\u043b\u0438\u043a\u0430.<\/li>\n<li>\u041e\u043f\u0442\u0438\u043c\u0438\u0437\u0430\u0446\u0438\u044f\u0442\u0430 \u043d\u0430 \u0441\u043a\u043e\u0440\u043e\u0441\u0442\u0442\u0430 \u0438 Google Pay\/Apple Pay \u0438\u043d\u0442\u0435\u0433\u0440\u0430\u0446\u0438\u0438\u0442\u0435 \u0432\u0435\u0447\u0435 \u043d\u0435 \u0441\u0430 \u0435\u043a\u0441\u0442\u0440\u0430, \u0430 \u0437\u0430\u0434\u044a\u043b\u0436\u0438\u0442\u0435\u043b\u043d\u043e \u0443\u0441\u043b\u043e\u0432\u0438\u0435.<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-46382 size-full\" src=\"https:\/\/proper.media\/wp-content\/uploads\/2026\/02\/6.png\" alt=\"\" width=\"1200\" height=\"628\" srcset=\"https:\/\/proper.media\/wp-content\/uploads\/2026\/02\/6.png 1200w, https:\/\/proper.media\/wp-content\/uploads\/2026\/02\/6-980x513.png 980w, https:\/\/proper.media\/wp-content\/uploads\/2026\/02\/6-480x251.png 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) and (max-width: 980px) 980px, (min-width: 981px) 1200px, 100vw\" \/><\/p>\n<p>&nbsp;<\/p>\n<h3>\u0411\u044a\u043b\u0433\u0430\u0440\u0441\u043a\u0438\u0442\u0435 \u043f\u043e\u0442\u0440\u0435\u0431\u0438\u0442\u0435\u043b\u0438 \u0437\u0430\u043f\u043e\u0447\u0432\u0430\u0442 \u0434\u0430 \u0441\u0432\u0438\u043a\u0432\u0430\u0442 \u0441\u044a\u0441 \u0441\u043c\u0430\u0440\u0442 \u0447\u0430\u0442\u0431\u043e\u0442\u043e\u0432\u0435 \u0438 \u043f\u0435\u0440\u0441\u043e\u043d\u0430\u043b\u0438\u0437\u0438\u0440\u0430\u043d\u0438 \u043f\u0440\u0435\u043f\u043e\u0440\u044a\u043a\u0438. \u0422\u0435 \u043e\u0447\u0430\u043a\u0432\u0430\u0442 \u043c\u0430\u0433\u0430\u0437\u0438\u043d\u044a\u0442 \u201e\u0434\u0430 \u0437\u043d\u0430\u0435&#8220; \u043a\u0430\u043a\u0432\u043e \u0442\u044a\u0440\u0441\u044f\u0442.<\/h3>\n<ul>\n<li>\u00a0AI \u043f\u043e\u043c\u0430\u0433\u0430 \u0437\u0430 \u043f\u043e-\u0431\u044a\u0440\u0437\u043e \u043d\u0430\u043c\u0438\u0440\u0430\u043d\u0435 \u043d\u0430 \u043f\u0440\u043e\u0434\u0443\u043a\u0442\u0438 \u0438 24\/7 \u043e\u0431\u0441\u043b\u0443\u0436\u0432\u0430\u043d\u0435.<\/li>\n<li>\u00a0\u0418\u043d\u0432\u0435\u0441\u0442\u0438\u0446\u0438\u044f\u0442\u0430 \u0432 \u0443\u043c\u043d\u0438 \u0430\u043b\u0433\u043e\u0440\u0438\u0442\u043c\u0438 \u0437\u0430 \u043f\u0440\u0435\u043f\u043e\u0440\u044a\u043a\u0438 \u0443\u0432\u0435\u043b\u0438\u0447\u0430\u0432\u0430 \u0441\u0440\u0435\u0434\u043d\u0430\u0442\u0430 \u0441\u0442\u043e\u0439\u043d\u043e\u0441\u0442 \u043d\u0430 \u043a\u043e\u043b\u0438\u0447\u043a\u0430\u0442\u0430 \u0441 \u0434\u043e 20-30%.<\/li>\n<\/ul>\n<h3><\/h3>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-46381 size-full\" src=\"https:\/\/proper.media\/wp-content\/uploads\/2026\/02\/7.png\" alt=\"\" width=\"1200\" height=\"628\" srcset=\"https:\/\/proper.media\/wp-content\/uploads\/2026\/02\/7.png 1200w, https:\/\/proper.media\/wp-content\/uploads\/2026\/02\/7-980x513.png 980w, https:\/\/proper.media\/wp-content\/uploads\/2026\/02\/7-480x251.png 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) and (max-width: 980px) 980px, (min-width: 981px) 1200px, 100vw\" \/><\/p>\n<p>&nbsp;<\/p>\n<p>\u0411\u044a\u043b\u0433\u0430\u0440\u0438\u044f \u043e\u0441\u0442\u0430\u0432\u0430 \u0443\u043d\u0438\u043a\u0430\u043b\u043d\u0430 \u0441 \u043f\u0440\u0435\u0434\u043f\u043e\u0447\u0438\u0442\u0430\u043d\u0438\u0435\u0442\u043e \u0441\u0438 \u043a\u044a\u043c \u0434\u043e\u0441\u0442\u0430\u0432\u043a\u0438 \u0434\u043e \u043e\u0444\u0438\u0441 \u043d\u0430 \u043a\u0443\u0440\u0438\u0435\u0440 \u0438\u043b\u0438 \u0430\u0432\u0442\u043e\u043c\u0430\u0442 (box), \u0432\u043c\u0435\u0441\u0442\u043e \u0434\u043e \u0430\u0434\u0440\u0435\u0441. \u041f\u0440\u0435\u0437 \u043f\u043e\u0441\u043b\u0435\u0434\u043d\u0430\u0442\u0430 \u0433\u043e\u0434\u0438\u043d\u0430 \u0441\u0435 \u0437\u0430\u0431\u0435\u043b\u044f\u0437\u0432\u0430 \u043e\u0433\u0440\u043e\u043c\u0435\u043d \u0440\u044a\u0441\u0442 \u0432 \u0438\u0437\u043f\u043e\u043b\u0437\u0432\u0430\u043d\u0435\u0442\u043e \u043d\u0430\u00a0<b>\u0441\u043c\u0430\u0440\u0442 \u0447\u0435\u043a\u043c\u0435\u0434\u0436\u0435\u0442\u0430\/\u043d\u0430\u043f\u0440\u0438\u043c\u0435\u0440 boxnow\/.<\/b><\/p>\n<ul>\n<li>\u00a0\u041f\u043e\u0442\u0440\u0435\u0431\u0438\u0442\u0435\u043b\u044f\u0442 \u0438\u0441\u043a\u0430 \u0434\u0430 \u0432\u0437\u0435\u043c\u0435 \u043f\u0440\u0430\u0442\u043a\u0430\u0442\u0430 \u0441\u0438 \u0432 \u0443\u0434\u043e\u0431\u043d\u043e \u0437\u0430 \u043d\u0435\u0433\u043e \u0432\u0440\u0435\u043c\u0435, \u0431\u0435\u0437 \u0434\u0430 \u0447\u0430\u043a\u0430 \u043a\u0443\u0440\u0438\u0435\u0440.<\/li>\n<li>\u041f\u0440\u0435\u0434\u043b\u0430\u0433\u0430\u043d\u0435\u0442\u043e \u043d\u0430 \u043c\u043d\u043e\u0436\u0435\u0441\u0442\u0432\u043e \u043e\u043f\u0446\u0438\u0438 \u0437\u0430 \u0434\u043e\u0441\u0442\u0430\u0432\u043a\u0430 \u0435 \u043a\u0440\u0438\u0442\u0438\u0447\u043d\u043e \u0437\u0430 \u043a\u043e\u043d\u0432\u0435\u0440\u0441\u0438\u044f\u0442\u0430.<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<p><b>\u0411\u044a\u043b\u0433\u0430\u0440\u0441\u043a\u0438\u044f\u0442 \u043e\u043d\u043b\u0430\u0439\u043d \u043f\u0430\u0437\u0430\u0440 \u0435 \u0432 \u0435\u0442\u0430\u043f \u043d\u0430 \u0437\u0440\u044f\u043b\u043e\u0441\u0442. \u0423\u0441\u043f\u0435\u0448\u043d\u0438\u0442\u0435 \u043a\u043e\u043c\u043f\u0430\u043d\u0438\u0438 \u043f\u0440\u0435\u0437 2026 \u0433. \u0449\u0435 \u0431\u044a\u0434\u0430\u0442 \u0442\u0435\u0437\u0438, \u043a\u043e\u0438\u0442\u043e \u0438\u043d\u0432\u0435\u0441\u0442\u0438\u0440\u0430\u0442 \u0432 \u0434\u043e\u0432\u0435\u0440\u0438\u0435, \u043c\u043e\u0431\u0438\u043b\u043d\u043e \u043f\u0440\u0435\u0436\u0438\u0432\u044f\u0432\u0430\u043d\u0435 \u0438 \u043f\u0435\u0440\u0441\u043e\u043d\u0430\u043b\u0438\u0437\u0430\u0446\u0438\u044f.<\/b><\/p>\n<p><a href=\"https:\/\/proper.media\/en\/%d0%ba%d0%be%d0%bd%d1%82%d0%b0%d0%ba%d1%82%d0%b8\/\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-46380 size-full\" src=\"https:\/\/proper.media\/wp-content\/uploads\/2026\/02\/8.png\" alt=\"\" width=\"1200\" height=\"628\" srcset=\"https:\/\/proper.media\/wp-content\/uploads\/2026\/02\/8.png 1200w, https:\/\/proper.media\/wp-content\/uploads\/2026\/02\/8-980x513.png 980w, https:\/\/proper.media\/wp-content\/uploads\/2026\/02\/8-480x251.png 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) and (max-width: 980px) 980px, (min-width: 981px) 1200px, 100vw\" \/><\/a><\/p>\n<h2><b>\u0418\u0441\u043a\u0430\u0442\u0435 \u043b\u0438 Proper Media \u0434\u0430 \u0430\u043d\u0430\u043b\u0438\u0437\u0438\u0440\u0430 \u0432\u0430\u0448\u0435\u0442\u043e \u043e\u043d\u043b\u0430\u0439\u043d \u043f\u0440\u0438\u0441\u044a\u0441\u0442\u0432\u0438\u0435? <\/b><\/h2>\n<p><b><a href=\"https:\/\/proper.media\/en\/%d0%ba%d0%be%d0%bd%d1%82%d0%b0%d0%ba%d1%82%d0%b8\/\">\u0421\u0432\u044a\u0440\u0436\u0435\u0442\u0435 \u0441\u0435 \u0441 \u043d\u0430\u0441 \u0437\u0430 \u0431\u0435\u0437\u043f\u043b\u0430\u0442\u043d\u0430 \u043a\u043e\u043d\u0441\u0443\u043b\u0442\u0430\u0446\u0438\u044f<\/a><\/b> \u0438 \u043d\u0435\u043a\u0430 \u0437\u0430\u0435\u0434\u043d\u043e \u043f\u0440\u0435\u0432\u044a\u0440\u043d\u0435\u043c \u0442\u0435\u0437\u0438 \u0442\u0435\u043d\u0434\u0435\u043d\u0446\u0438\u0438 \u0432\u044a\u0432 \u0432\u0430\u0448\u0438 \u043f\u0440\u0435\u0434\u0438\u043c\u0441\u0442\u0432\u0430!<\/p>","protected":false},"excerpt":{"rendered":"<p>\u0422\u0435\u043d\u0434\u0435\u043d\u0446\u0438\u0438\u0442\u0435 \u0432 \u0434\u0438\u0433\u0438\u0442\u0430\u043b\u043d\u0438\u044f \u043f\u0430\u0437\u0430\u0440 \u0432 \u0411\u044a\u043b\u0433\u0430\u0440\u0438\u044f: \u0441\u043e\u0446\u0438\u0430\u043b\u043d\u0438 \u043f\u0440\u043e\u0434\u0430\u0436\u0431\u0438, \u043c\u043e\u0431\u0438\u043b\u043d\u043e \u043f\u0430\u0437\u0430\u0440\u0443\u0432\u0430\u043d\u0435, AI \u043f\u0435\u0440\u0441\u043e\u043d\u0430\u043b\u0438\u0437\u0430\u0446\u0438\u044f \u0438 \u043d\u043e\u0432\u0438 \u043e\u0447\u0430\u043a\u0432\u0430\u043d\u0438\u044f \u043d\u0430 \u043f\u043e\u0442\u0440\u0435\u0431\u0438\u0442\u0435\u043b\u0438\u0442\u0435.<\/p>","protected":false},"author":6,"featured_media":46386,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[17,72,39],"tags":[],"class_list":["post-46377","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-social-marketing","category----google","category----proper-media"],"_links":{"self":[{"href":"https:\/\/proper.media\/en\/wp-json\/wp\/v2\/posts\/46377","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/proper.media\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/proper.media\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/proper.media\/en\/wp-json\/wp\/v2\/users\/6"}],"replies":[{"embeddable":true,"href":"https:\/\/proper.media\/en\/wp-json\/wp\/v2\/comments?post=46377"}],"version-history":[{"count":3,"href":"https:\/\/proper.media\/en\/wp-json\/wp\/v2\/posts\/46377\/revisions"}],"predecessor-version":[{"id":46387,"href":"https:\/\/proper.media\/en\/wp-json\/wp\/v2\/posts\/46377\/revisions\/46387"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/proper.media\/en\/wp-json\/wp\/v2\/media\/46386"}],"wp:attachment":[{"href":"https:\/\/proper.media\/en\/wp-json\/wp\/v2\/media?parent=46377"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/proper.media\/en\/wp-json\/wp\/v2\/categories?post=46377"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/proper.media\/en\/wp-json\/wp\/v2\/tags?post=46377"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}